Sonya McGuirl

Account Director

Sonya's career spans many countries including Japan and the UK. Her background in market research includes time with ORC International and Marketpower. During her time with ORC, Sonya specialised in the consumer, retail and trade division working with a broad range of clients in many sectors and building on the experience she gained while in the Marketing Services Department of Sainsburys. Sonya joined Millward Brown Lansdowne in 1998 and since becoming part of the Millward Brown Group, Sonya has gained extensive experience working with a wide range of research tools including Link™, Dynamic Tracking™ & Brand Dynamics™. Sonya currently applies her skills to quantitative projects with emphasis on the FMCG, food and drink, finance, travel and leisure sectors. Sonya is a member of the Market Research Society

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